Overview
Job Description:
Reports To:
Marketing Director and Marketing Manager
Job Overview:
The Marketing / Social Media Coordinator primary role is to support the Marketing Director in executing on the overall marketing strategy for the venue. This position is responsible for posting on multiple social media platforms, effectively communicating in the company’s voice to its followers, and grow that following. The Marketing assistant will play a role in development and execution of new marketing initiatives as well as community outreach programs designed to cultivate relationships to grow the company’s presence as well as customer base.
Responsibilities and Duties:
Maintain a multi-platform social media schedule of content and posts that is designed to grow our social media reach and follower-ship, while engaging with our customers
Assist with project management of content creation
Oversee in-venue marketing activation’s
Develop and grow community outreach programs with local businesses, colleges, and organizations
Introduce new ideas, marketing practices, platforms, and applications that will help keep our efforts ahead of the curve from our competitors
Qualifications:Four-year degree (Business or Marketing Focused)
Must be 21 years of age or older (required for working in the venue during operations)
Proficient in Microsoft Word & Excel
Experience with Facebook/IG Business Manager, Google Adwords, and Analytics preferred but not required
Active social media user (Facebook, Twitter, Instagram, Snapchat)
Familiar with popular electronic music artists and DJs
Has a desire to work in the entertainment industry
We require all staff be self-motivated, task driven, and have the ability to thrive in a fast-paced work environment
About Exchange LA / Academy LA
Academy LA:
A location with over 20 years of dance music history, 6021 Hollywood Blvd, the former Create Nightclub, Vanguard, and Qtopia, transformed, re-branded, and upgraded for the modern and immersive dance floor experience,
The mission is simple – to provide a welcoming environment for fans to enjoy the music they love, while maintaining the highest level of production, sound, and programming standards. With over 600 successful partnered events between Insomniac and Exchange LA, an alliance of curators, marketers, operators, and production staff with decades of combined experience, developed this new Los Angeles platform for artists to connect with their fans.
Exchange LA:
Since 2010, Exchange LA has been rejuvenating and redefining the nightlife scene in Downtown Los Angeles. The 1929 Los Angeles historic landmark, once the home of the infamous ‘Stock Exchange,’ now home to Exchange LA, has become the go-to West Coast tour stop for many international artists. Since partnering with electronic music mega festival promoters Insomniac in 2011, Exchange LA has been the home of a multi-faceted diary of artists that touches on every genre in the world of dance music. The venue has been included in the DJ Mag Top 100 clubs in the world poll every year since 2013, ranking 60, 59, 40, 33, and most recently #27 for 2017. Exchange LA as a company has also partnered with Insomniac in other spaces, such as the Los Angeles Convention Center and the Factory 93 Warehouse.
