NV Concepts is looking for a marketing director with experience in developing both short and long-term marketing plans with a strong emphasis on social media initiatives. The ideal candidate will have a strong understanding of direct marketing and performance-based media, as well as digital marketing (paid and organic), video, mobile and social media platforms. He or she will develop and implement marketing strategies for our events to maximize exposure and ticket sales.
Roles & Responsibilities
- Conceptualize, implement, and analyze marketing campaigns for single shows, weekly branded events, and our artist roster.
- Utilize Facebook, Twitter, Instagram, and other social media to drive traffic, conversion and ROI for all digital ticketing platforms and website
- Develop and distribute creative content including music videos, web campaigns, and other promotional marketing assets with NV Concepts staff and creative contractors
- Create timelines for all projects and ensure that goals are met
- Quantify success and efficiency of digital advertising and marketing efforts
- Attendance at and assistance with NV Concepts shows
- Writing for press, advertising, technical publications and social media are essential, video editing skills a plus
- Passionate music fan with broad knowledge of music
- Bachelor’s degree preferred
- Outstanding attention to organization and detail
- At least 1 year administrative experience
- Experience with ticketing event platforms
- Experience with Constant Contact and targeted email marketing
About NV Concepts
Massachusetts-based NV Concepts was founded in 2008 by Tim Bonito and Richard Hutchinson. Tim and Rich recognized an entertainment gap within the New England college markets, a gap they quickly filled with major concerts and events starting at their alma mater, the University of Massachusetts, and hometown of Springfield, MA. Seven hundred shows later, NV Concepts is one of the leading independent concert companies in the country operating in 15 different markets currently.
An event production, promotions, and talent buying company, NV Concepts operates nationwide specializing in concert experiences and events. Their arena level events have featured artists such as Tiesto, deadmau5, Skrillex and many of the world’s biggest DJ’s. NV Concepts also prides itself on delivering the best possible fan experience, taking into account the difference music makes in people’s lives and how it resonates within every person that attends a show.