Shuffle – a full-service creative brand partnership agency that drives new business to our clients An internship at Shuffle provides music enthusiasts with public relations backgrounds the opportunity to obtain real world experience at one of the top independent music companies in the industry. Public Relations Interns will be responsible for public and media relations activities in support of Shuffle’s corporate strategy.
Our internships provide on-the-job training by allowing interns to shadow industry professionals in a variety of departments. Every intern is assigned a special project that will both assist them in increasing their understanding of how each department operates, and aid the department in addressing a business need. Shuffle values its interns and works to ensure a mutually rewarding experience.
Please keep in mind that Shuffle internships are unpaid.
Responsibilities include but are not limited to the day-to-day execution of:
-Working within the Public Relations team to cultivate and manage relationships with music journalists and blogs
-Working with the broader communications team to develop and distribute content through various channels, including social media; writing, editing and distributing press releases and media advisories to announce Shuffle news and reflect the Shuffle’s position and goals
-Coordinating with outside public relations agencies on special projects
-Coordinating with Business Development & Marketing teams
-Monitoring results of the firm’s public and media relations efforts
-Developing and updating reports in the firm’s databases regarding coverage of Shuffle in target media outlets and distributing reports internally
-Researching media outlets and journalists for purposes of developing and regularly updating media distribution lists
-Identifying new media opportunities that might become available
To qualify for an internship with Shuffle you must:
-Be a junior in college with a focus in advertising, public relations, marketing or music business
-Be able to create detailed long-term/short-term campaigns for music business projects
-Make a commitment of at least 15 hours per week
-Excellent time management skills
-Ability to multitask and work in a team environment
-EITHER have a major related to music business OR express how your experience and passion in music business translates to this position
Please submit the following to: firstname.lastname@example.org
Personalized Cover Letter
Examples of Press Releases and Campaign Planning