Roberto L. Dominguez, JR

Los Angeles, CA 90046   •  •   (727) 510-1762


Creative, motivated and energetic professional offering a decade of experience in promotions and marketing coupled with a solid educational foundation. Display keen expertise in building brand awareness, developing new strategies for outreach as well as promoting a favorable company image toward fulfillment of corporate objectives.  

Accustomed to establishing and cultivating long-term quality customer relationships by providing innovative solutions and total satisfaction. Detail-oriented with proven ability to multitask in a fast-paced and fiercely competitive environment.

Knowledge of photo shop, illustrator as well as various video editing mechanisms.  Fluent in playing the guitar, keyboard, drums. Extremely proficient in Ableton Live and Logic. Highly experienced in major show productions and event management.


Notable Highlights

•RedBull Soundspace set design (2011)          •Coachella Music Festival-KROQ Tent (DJ/Lead; 2011-2015)

•Artist/Talent Handler at various CBS-Radio productions


Professional Experience

KROQ-FM                                                                                September 2009 – Present

Marketing Associate

•   Brand ambassador: Continuously interacted with the media, clients, business partners and potential sales prospects so as to promote and advertise the services and business products;

•   Negotiated and collaborated with various departments to create and customize programs to improve visual presence in both street campaigns and road shows;

•   Managed brand presence across various social networks and platforms including Facebook, Twitter, YouTube and Instragram, posting on relevant blogs, and seeding content into social applications as needed;

•   Displayed keen expertise in building brand awareness: developed new strategies for outreach as well as promoted a favorable company image toward the fulfillment of corporate objectives;

•   Designed and maintained web content for KROQ.COM


SOUND EFFECTS ART                                                                       July 2011 – December 2011

Brand Development / Promotional Manager

Developed and maintained relations with sponsors through the use of social media, street teams and road shows;
Assisted program director with production of events: Coordinated artists scheduling, worked with vendors as well as other departments, lighting and sound to ensure seamless run of show.

RLDJ PRODUCTIONS                                                              October 2010 – December 2011

Event Coordinator / Production Manager

Organized, planned, executed concepts for shows: Secured talent, worked with vendors;
Oversee events from a production standpoint
Promote and market events

The Do Lab                                                                             February 2010 – November 2010

Market Coordinator/Promotions

Worked with street team to spread brand awareness across local venues and social hot spots
Distributed flyers to promote events

Icon Collective Music Production School (2014)

Burbank, CA


Florida State University – BS Social Sciences (2009)

Tallahassee, FL


  • event production
  • marketing
  • music production
  • promotions


Florida State University

Fall 2005 - Spring 2009 B.S. Social Scienes

Icon Collective Music Production School

Winter 2014 - Fall 2014 Music Production