Skills: Proficiency in theoretical and practical knowledge of consumer behavior, management information systems and analyses of quantitative data with business applications.

Expertise includes organizational quality and productivity, developing a business plan, sources of capital, forecasting and personal selling skills and strategic approach to multinational management.

SEO and Digital Marketing certification (Webdesign).



Bachelor of Business Administration, Major in Marketing, Minor in Mathematics

Al Akhawayn University in Ifrane, Morocco.                                                                                 2010 – 2015

Exchange Program in Engineering and Management across Cultures.

Technische Universität München, Germany.                                                                                                2011

Baccalaureate in Experimental Sciences, Concentration in Physics & Chemistry. With honors.

Al Hanane Private Institute, Morocco.                                                                                                            2010



·         Reporter & photographer

People’s Beats (                                                                                                  March 2015 – Present

Writing articles, covering events and festivals, conducting interviews, video & photo editing.


·         Internship as General Coordinator Assistant

EPHEMERE Festival, (, Hammamet, Tunisia                                                                            2014 – 2015

Ticketing, inventory, Security, Staff & Artists management, event planning and design.


·         Internship in Marketing, Brand & Product Management

PEUGEOT-Sopriam- SNI, Casablanca, Morocco                                                                                       June – August 2014

Analysis of the Moroccan Automotive Market. Peugeot’s Brand Audit realization.


·         Part-time job as Assistant Event Coordinator

Students Activities Office of Al Akhawayn University, Ifrane, Morocco                                                             2012 – 2013

Coordinating event logistics, materials support, and pre- and post-event evaluations.

Initiating, coordinating, and participating in all efforts to publicize the events.

Conducting post event follow-up and reporting feedback to respective staff and contacts.


·         Internship in ITS Department

National University of Commerce and Management (ENCG), Agadir, Morocco                                     June – July 2012

Implementing software for the administrative managerial functions of the University.



Volunteering as Sponsorship Coordinator & Coordinator of Professional Actions

Rotaract Organization, Ifrane, Morocco                                                                                                                        2011-2013

Formulating sponsorship proposals and ensuring sponsorship requirements are met. Managing the relationship between the association and sponsors. Liaising with the treasurer on financial planning to ensure adequate funds are generated. Organizing conferences and talks with national political personalities as guest speakers.


Programming languages: C, C++, Java.  Linguistic proficiency: Arabic, French, and English.

Software tools: Arduino, Mathematica, Silverrun, Raptor, Matlab, PSpice, Microsoft Office.

Interests: Aesthetics, Photo & Video Editing, Surfing, Blogging, international event management.


  • e-marketing
  • english
  • event organization
  • french
  • international management
  • Photographer
  • PR
  • reporter
  • sponsorship
  • strategic management


Al Akhawayn University in Ifrane

2010/2015 Bachelor in Business Administration

Al akhawayn University
Bachelor’s Degree, Marketing, Mathematics
Fieldwork report CIP award: 98/100
2010 – 2015
Activities and Societies: Rotaract Club AUI, Student Ambassadors (Orientation Program), Photography Club, Futur Entrepreneurs Club, German Club

Technische Universität München,

2011 – 2011 Exchange Program, Engineering and Management across cultures, A

Activities and Societies: General Engineering conferences, lectures and workshops cultural visits and tours in Germany and Austria



June 2014/ August 2014 Marketing, Brand & Product Management intern

Realizing Peugeot’s Brand Audit.
Analysis of the Moroccan Automotive Market.