Overview

Bottom Line: Reporting to the Director of Digital Marketing, the digital marketing specialist will be running PPC (Adwords / Bing/ FB) and SEO optimization while maintaining an emphasis on growth and revenue building.  Please only apply if you have a strong passion for EDM or light art forms. 

 

Top Reasons to Work with Us:

  • Featured as one of the best companies ever on Shark Tank (March 2015)
  • Join the #189 fastest growing private company according to Inc. Magazine 5000
  • Featured on Rolling Stone, Yahoo Finance, Inc. Magazine, Business Insider, CNBC, MTV, ABC’s Shark Tank, LA Weekly, MSN and more
  • Enjoy the autonomy/flexibility to be creative 
  • Become an integral part of a core internal team with lots of room for advancement
  • Great culture. An enviornment where everyone is driven to make the company and themselves succeed.  We love our EDM music and we love the energy around here!

Primary Responsibilities:

  • Experience in eCommerce, SEO, PPC, Email Marketing, and social media 
  • Plan, manage, and execute Paid Search / Pay Per Click (PPC) campaigns, including but not limited to strategy development, organization, and management 
  • Responsible for ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, on-site conversion actions, bid management, negative keyword strategies, website and category exclusions, ad creative, and landing page revisions based on performance history and the client’s objectives 
  • Strategize, manage and execute advanced SEO campaigns – Keyword Research, Page optimization, Authority building, Technical analysis, Competitive Analysis, Search/digital behavior research
  • Daily use of reporting, analytics, and trend tools, including but not limited to Google-Analytics
  • Focus on improving on-site metrics including coversion rate, abandonment rate, and AOV
  • Possess clear understanding of the brand, lifestyle and products, and transfer this undestanding to the PPc campaigns and SEO

Qualifications:

  • 2+ Yrs. Paid Search Experience in professional setting
  • Advanced computer skills, proven experience in Excel (formulas, pivot tables, vlookups, etc.)
  • Bachelor’s degreed required – Programming / Computer science / marketing / Math background preferred
  • Experience in managing large scale, complex paid search campaigns for ecommerce companies selling a physical product
  • Google Certification (Fundamentals), Analytics and Adwords Certification, Bing Ads certification
  • A strong understanding of other areas of Performance Marketing, such as Display Media, Email, Affiliates, Feeds, Mobile, Social Media, Shopping and influence on Paid Search Activities 
  • Strong organizational skills, detail orientation and project management ability – Basecamp is a plus
  • Ability to multitask, adapt to changing priorities, be decisive under ambiguity, and meet tight deadlines 
  • Mastered understanding of reported metrics and ability to generate action plans from them 
  • Strong written skills and experience writing ad copy that is both effective and optimized 

Pluses:

  • Growth Hacking mentality 
  • 80+ WPM and heavily utilized hotkeys / shortcuts 

Salary:

  • $50-$70k DOE
  • Health + dental benefits + 401k matching + large product discounts + and other cool perks
  • Lots of growth potential 
  • Other bonuses available 

Steps to Apply:

  • Submit your resume 
  • Tell us what EDM means to you in a cover letter