Overview
Job Summary:
The Social Media Marketing Internship at C3 Presents is a unique opportunity to gain real world experience with social media marketing for festivals such as Austin City Limits, Lollapalooza, Austin FOOD & WINE Festival, Nashville’s Music City Food + Wine, and many others. The mission of the Festival Marketing team is to maintain the festivals’ online presence and voice, keep our fans informed and interested in our events year-round, and creatively promote the festivals in the most effective manner possible.
Principle Duties and Responsibilities:
- Search the internet for clickable content.
- Answer customer service inquiries via email and social media. Interact with users online.
- Creting and maintaining lists on social media platforms. Maintain social calendar on Outlook/Excel.
- Like user’s photos on Instagram.
- Create copy for marketing initiatives.
- Post content to social platforms.
- Create custom trackable links using Bit.ly.
- Assist marketing team with events.
- Post, sort and label photos for Flickr.
- Take good quality event photos with a cell phone.
- Pass out promotional materials at events.
- Other duties and projects as assigned.
Qualifications:
Must be able to receive academic credit from your college or university prior to starting assignment.
Must be enrolled in a Bachelor’s/Master’s program at an accredited college or university, majoring in Communications/Social Media/Marketing/Creative Writing.
- A love for Twitter.
- Familiarity with Instagram.
- Awareness of Snapchat.
- Live on Facebook.
- Customer Service skills.
- Familiarity with the foodie scene.
- Familiarity with indie/alt/edm scene.
- Know what trolling is, how to do it, how to avoid it.
- Familiarity with Reddit.
- Meme/Gif creation skills a plus.
- Able to work 12 to 15 hours / week.
About C3 Presents
WE’RE IN THE BUSINESS OF PUTTING SMILES ON PEOPLE’S FACES
These simple words encapsulate the driving philosophy behind everything we do at C3 Presents. We create, market and produce live experiences, concerts and events — just about anything that makes people stand up and cheer.
C3 is the force behind two of the country’s top music festivals — Austin City Limits Music Festival and Lollapalooza. Every year, each of these festivals attracts more than 200,000 people over a three-day weekend and is staged in beloved greenspaces in the urban heart of its host city. C3’s track record of professional excellence has earned them multi-year agreements to continue these festivals.
The City of Austin trusted us to produce a millennial celebration in the middle of downtown — an event that remains one of the city’s largest mass gatherings with 260,000 attendees. When President-Elect Barack Obama’s team needed a resource to produce an election night rally for hundreds of thousands in Chicago’s Grant Park — with the eyes of the world watching the event and the City — they turned to C3. C3 was selected to lead event production for cornerstone events at the 56th Presidential Inauguration in Washington, D.C., and worked with the Obama administration to produce the annual White House Easter Egg Roll. In all of these cases, we were approached to pull off in a matter of weeks what should have taken months to develop and execute.
These events and many others showcase our ability to bring together a complex, broad spectrum of players — all with their own agendas, deadlines, opinions, and needs but also with a vested interest in the event’s success. C3 possesses the depth of expertise and experience to coordinate and maneuver through a major U.S. city’s complex infrastructure amid the massive logistics surrounding high-profile events — from federal entities such as the U.S. Secret Service, to city service agencies including city emergency management offices, the police department, transportation departments, and sanitation department — to political and civic agencies such as mayors’ offices, city tourism boards and parks departments.
MORE THAN PRODUCTION SKILLS
Under our roof sit a full-time staff of professionals specializing in marketing, publicity, creative, sponsorship, ticketing, talent buying, accounting and legal services. These internal resources as well as a go-to team of partners allow us to be a turnkey solution or an a la carte provider. To Red Bull we are the on-the-ground experts executing their vision for the X-Fighters competition, while SMG relies on us as a programming and marketing partner for Soldier Field in Chicago, and ACL Festival and Lollapalooza tap all our capabilities. At every level, a spirit of collaboration and cooperation enables us to surmount any and all challenges, from unexpected weather hazards, to eleventh-hour changes in long-standing plans. We’ve developed a reputation for facing any and all challenges with unflinching confidence and flexibility.
Lollapalooza. The Barack Obama Presidential Election Night Celebration in Chicago. The Austin City Limits Music Festival. The 56th Annual Presidential Inauguration.
These are but a few reasons why C3 has garnered a proven track record of delivering events that are as memorable as they are successful.
