Overview

At Sonicbids, we’re focused on providing the best career platform and marketplace to match musicians with playing opportunities. We’ve helped thousands of musicians grow their careers and bring their music to bigger stages like SXSW, Bonnaroo, TV and movies. The marketing team at Sonicbids is looking for a User Acquisition Marketing Associate and is responsible for building brand awareness, focusing on growth and retaining our user base of musicians and music opportunity owners. We are looking for a creative, technical, strategic and analytical inbound marketing professional to join the team as our User Acquisition and Conversion Manager. The role will report to the Director of Marketing (whom we think is stellar) and partner with our heads of content, outbound marketing, account management and key accounts to achieve our marketing and growth ambitions. You will be tasked with demand generation, traffic growth, and conversion optimization using inbound marketing tactics such as SEO, SEM, retargeting, email and messaging workflows. You will setup and use comprehensive analytics to support your strategy and execution of user growth. As a company we really value problem solvers and being able to learn a new technical skill (in a day). THE GIG

• Grow traffic to Sonicbids.com factoring in lead quality and price
• Convert quality leads to paid users and active job posters
• Execute and expand our online advertising strategies including site retargeting, search retargeting, behavioral targeting, sophisticated social marketing, affiliate marketing, display advertising, etc
• Own email marketing including setting up the technical inbound messaging workflows technical infrastructure and associated content
• Build a world-class user acquisition dashboard that would make IAC jealous

ABOUT YOU

• You read blogs about acquisition marketing for fun (including keeping up on the latest details of SEO and inbound marketing best practices)
• You are analytical – passionate about testing, data and metrics
• You are great at solving unstructured problems
• You have demonstrated the ability to innovate, adapt and learn in previous positions
• You already are looking forward to bringing your experience in the acquisition marketing ecosystem to Sonicbids.com

REQUIREMENTS

• 3+ years of online user acquisition experience (startup and agency experience is a plus)
• 1+ year of experience with Hubspot, Marketo or similar marketing product
• Exceptional project management capabilities (e.g.; Evernote and Asana comes naturally to you)
• Working with content, product and engineers teams will be key to your success
• Demonstrated history as a pro-active problem solverGoogle Analytics expert
• Solid experience with HTML, CSS, and Javascript

ADDED BONUS

• Experience with Google Tag Manager
• Experience managing team members

BENEFITS

• Casual office space in Dumbo Brooklyn or South End Boston
• Collaborative work environment where you’ll learn about and influence every aspect of the business
• Summer Friday’s, happy hours, office gigs and access to other local music events
• Comprehensive medical, dental, and vision insurance
• The opportunity to work with some of the most talented leaders in their disciplines
• A company that works with you to learn, grow and excel in your career