Overview
Responsibilities:
Develop and implement airplay strategies for all Columbia Nashville artists within a specified region
Implement campaigns to benefit and break artists and projects in the country format
Develop, cultivate and leverage relationships with staff at 25-30 radio stations
Travel to multiple markets
Develop promotional plans around tour dates utilizing contest, interviews, and meet and greets.
Manage on-site promotions at all Columbia Nashville artist’s shows
Work cross-functionally within Sony Music Nashville teams to develop plans to drive airplay.
Manage travel and entertainment budgets
Organize and maintain multiple SMN reports and administrative responsibilities
Qualifications:
At least 3 years of experience in country music format with proven success in meeting defined goals
3 years of experience with country label promotions preferred
Extensive knowledge of the music industry, particularly the role of airplay in driving sales
Willing to work nights, weekends and travel as needed
Proficient working knowledge of Microsoft Office Suite
Strong interpersonal and communication skills
Good organizational skills
Ability to multi-task with an emphasis on detail
About Sony Music Entertainment
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.
The Coordinator will be involved with all aspects of project marketing and will be responsible for providing administrative support to the SVP of International Marketing.
