Overview
Overview:
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.
The Manager, Publicity for Epic Records will actively promote Epic’s roster by creating, implementing and managing results-oriented publicity campaigns by seeking and securing publicity opportunities in all media formats for artists. The Manager, Publicity is responsible for publicizing an act to both fans and the media through press releases, press conferences, and special promotions. In addition, the Manager, Publicity will also be responsible for the following:
Responsibilities:
Plan and oversee press events and appearances for touring artists.
Send out press kits to media in advance of artist performance in the area.
Pitch and solicit interviews and stories for artists.
Schedule, set-up and facilitate in-person and phone interviews, conferences and artist appearances with media outlets.
Coordinate artist activities and press schedules with other label departments, tour manager, tour promoter, venue, etc.
Coordinate logistics of appearances, interviews, showcases, album releases parties and events.
Write and edit press releases, bios, media alerts, PSAs, press kit contents, and other materials.
Select press photos and hire/manage photographers for live shows and video/photo shoots.
Liaise with and hire/manage photographers and television crews to make sure they have access to the live shows/performances and video/photo shoots and that they shoot/film only what they are allowed to.
Procure copies of stories that are run in local media and route internally and externally as needed.
Coordinate and cover press events and appearances as requested (i.e. photo shoots, release parties, television appearances, showcases, award shows, red carpets, etc.).
Manage publicity schedules for artists.
Manage and oversee mailings and coordinate the shipment of product to media outlets across the country.
Expand and maintain publicity and entertainment contact database.
Develop, maintain and manage relationships with key decision-makers at important traditional (newspaper, magazine, TV) and online publications/media outlets, venues and clubs, and the citizen-media space (i.e. influential bloggers, message board posters/administrators).
Coordinate with external Marketing and PR companies as needed.
Secure tickets for various media members for live shows.
Qualifications:
Education and/or Experience:
2+ years of prior publicity/media relations experience required.
Must have strong media contacts and relationships in the U.S. Market.
Prior experience writing press releases.
Passion for music and pop culture.
Prior knowledge of how the print, television and online news media work and how to generate press on artists and manage media campaigns to maximize coverage for label artists.
College degree in Media/Communications or a related field preferred.
About Sony Music Entertainment
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.
The Coordinator will be involved with all aspects of project marketing and will be responsible for providing administrative support to the SVP of International Marketing.