Overview

Overview:
Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.

Those Labels located in New York City under the Sony Music Entertainment umbrella include: Columbia Records, Epic Records, Legacy Recordings, RCA Records, SONY Masterworks, Sony Nashville and Sony Latin.

Position Summary
The College Marketing Representative (CMR) position is a great way to learn about the music business, gain marketing experience, and get your foot in the door of one of the world’s leading entertainment companies.

The CMR for Social & Digital Analytics is responsible for social media and online audience insights for Sony Music. The CMR will work closely with both the College Marketing team and the Research, Reporting & Analytics team to develop presentations on social media buzz on Sony artists across all labels. The CMR will also analyze campaign performance and suggest new opportunities for Sony artists through analyzing social data. This is a paid part-time position (20 hours/week).
Responsibilities:
Responsibilities
Use social media listening tools such as Crimson Hexagon, Next Big Sound, Radian6 and Topsy to drive insights and suggestions for Sony artists.
Generate custom insights from analyzing artists’ social media buzz. Suggest marketing opportunities and new product ideas.
Work with the College Marketing team to analyze their local and national online marketing campaigns and recap results.
Stay on top of new social media tools and platforms and suggest ways Sony can use them for campaigns.
Qualifications:
Qualifications

YOU MUST BE CURRENTLY ENROLLED AS A FULL TIME STUDENT AND LIVE IN NYC OR SURROUNDING AREA.

Currently enrolled as a full-time student with (1) or more years before graduation.
Strong work ethic, knowledge and passion for music
Interest in social media and the music industry
Excellent Powerpoint and Excel skills
Display creativity in problem-solving and idea generation