We’re on the lookout for a world-class marketing strategist with a vision for how strategy & planning should be conducted at a high-growth music & audio tech company. With a firm grasp of the art and science of brand & marketing, the candidate will apply solid strategic thinking to audience and user understanding, insight generation, brand and market positioning, strategy & planning, marketing performance and ROI. An understanding of consumer brands, marketing at web scale and branding on the web are a must. This role requires serious intellect coupled with a desire to see plans executed and measured across all marketing disciplines.
Working with discipline leads, related teams and the team lead to develop the marketing strategy
Supporting brand, comms/pr and consumer marketing leads in developing strategies for each area
Framing, researching & identifying target audiences, growth areas and marketing opportunities
Overseeing market and brand research projects, user segmentation work and ad hoc research
Working with product managers to develop strategic plans for product launches
Overseeing annual and quarterly marketing budgets
Leading a small but growing team within the Brand Communications & Marketing group
10+ years in a strategic marketing role, candidates in a previous strategy & planning role preferred
Ability to anticipate, challenge and interpret information as a basis for decision-making
Understanding of the business case for strategic recommendations and able to convince others
Comfortable with both heavy duty analysis and intuitive methods to develop unique and robust strategies
Familiarity with statistical analysis, research methods (incl. both qual and quant), translating the business context for brand & marketing strategy, and marketing performance & ROI measurement
Demonstrated problem solving, team management and leadership skills
SoundCloud is the world’s leading social sound platform with more than 12 hours of music and audio uploaded every minute with a reach of more than 250 million people. SoundCloud is the online place for discovering compelling and engaging music and audio.