Description

ALLISON SNYDER

678.372.2610

allie.snyder27@gmail.com

www.ASNYD.com

920 Lakeview Canyon Rd. Westlake Village, CA 91362

 

 

PROFILE

 

Ambitious recent Marketing graduate from the University of Oklahoma with 2+ years of experience in creative digital marketing. Organized and skilled individual who specializes in digital marketing and graphic design with infectious enthusiasm for the music industry. Currently seeking a full-time opportunity to contribute my experience and skills as a resourceful and flexible professional with a positive attitude and strong work ethic.

 

 

EDUCATION

 

Bachelor’s Degree

Business Administration – Marketing

University of Oklahoma

2012 – 2016

Major 3.71/4.00 | Overall 3.51/4.00

 

 

SKILLS

 

Marketing + Sales

Graphic Design

Photography

Social Media Analytics

Paid Social Media Advertising

Customer Service

Client Relationships

Image + File Archiving

Team Player

Self-motivated

 

 

PROGRAMS

 

Photoshop

Lightroom

InDesign

Illustrator

Hootsuite

Mailchimp

Squarespace

WordPress

 

 

PROFESSIONAL EXPERIENCE

 

Graphic Designer

RECESS Music + Ideas Festival // August 2015 – Current

 

Produce branding guidelines that are implemented across all brand touch points. Develop creative marketing and sales materials including brand proposal decks, one-sheets, digital banners, print advertorials, web, promotional & event collateral that led to securing Fortune 500 Brand Partners including L’Oreal Paris, Southwest Airlines, etc. Completely redesigned the company website to improve user experience. Collaborate with team on creative design direction, receive feedback, and implement feedback in a timely and concise manner. Update graphics on a daily basis including photography, social media images, digital ads, file conversion and reformatting.

 

 

Marketing Intern

RECESS Music + Ideas Festival // June 2015 – August 2015

 

Assisted in developing and executing a comprehensive social media strategy and voice across all platforms. Conducted Social Media Research for relevant articles, news, information, and content in line with brand strategy and messaging. Created and analyzed social media reports to determine a strategy for identifying and eliminating poor performing content, as well as identifying and increasing exposure of high performing content. Managed Student Organization Outreach to develop partnerships to help marketing RECESS Campus Tour Events. Supported RECESS management with day-to-day operations and logistics. Design all social media assets, email assets, Facebook ads, website ads, and general graphic design help. Assisted in developing content release schedules and monitoring performance on RECESS video content on social media and media partner sites.

 

 

Marketing Intern

Red Light Management // May 2014 – August 2014

 

Created compelling graphic designs for advertisements and promotions of local shows via digital and print platforms. Maintained visually appealing and effective content on social media. Photographed various concerts of live music at local venues. Served as a valuable interface between visual presentation of merchandise, customer relationship and sales of promotional products. Supervised promotional tent and distributed promotional products to the public at local venues. Answered, screened and directed inbound phone calls.

 

 

NOTEWORTHY

 

Sorority T-shirt Chair

OU Scholars Program

President’s Trophy Book Designer

New Media Collective Club

Soonerthon Recruitment Exec Team

Independent Study Instagram @LVFSTVL