Description

InMusik, Redwood City, CA (August 2015 – present)

Freelance Music Blogger

Write high-performing articles on music trends and tips for musicians

Wiser, San Francisco, CA (June 2014 – April 2016)

Content Marketing Manager

Spearheaded content strategy, execution, and distribution targeting mid-market and enterprise retailers and brands
Facilitated strategic partnerships and international co-marketing opportunities
Tracked content performance and reevaluated strategy using Google Analytics
Contributed thought leadership pieces to blogs including: VentureBeat and BigCommerce
Supervised interns and managed content created by an internal writer and partners

Wiser, San Francisco, CA (March 2014 – June 2014)

Content Marketing Specialist

Managed the rebranding process across internal assets and external sites in April 2014
Created and edited on-brand content incorporating the needs of different departments, including blog posts, social media, and press releases
Liaised with designers to create infographics, eBooks, case studies, and more

LookSharp, San Francisco, CA (Fall 2013)

Social Media and Content Marketing Associate

Developed content strategy and blogged about internship and entry level job attainment
Constructed search engine optimized landing pages
Designed and A/B tested weekly newsletters to over 300,000 recipients in MailChimp
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EDUCATION
Barnard College of Columbia University, New York, NY (May 2013)

Bachelor of Arts in Sociology
School for International Training, Cape Town, South Africa (Spring 2012)

Multiculturalism and Human Rights Program

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COMMUNITY INVOLVEMENT
Loco Bloco, San Francisco, CA (2007 – present)

Participate in inter-generational Afro-Brazilian dance classes and performances that promote youth development and empowerment

Huckleberry Youth Programs, San Francisco, CA (2013 – present)

Brainstorm and edit college essays with first generation students
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SKILLS
Well-versed in marketing tools, such as WordPress, Buffer, MailChimp, and more