Armando Ramirez

2624 NE 32nd St. Apt#217

Ft. Lauderdale, FL

C: 719.432.7319



Event Consultant   2016 – Present

Self-Employed | Ft. Lauderdale, FL

Help partners on developing and creating executable business plans

focusing on process improvement, data integration, and revenue generation

strategies and activities. Assisting customers in improving operational

efficiencies and identifying potential opportunities to drive sales.


Director, Ticket Sales & Services   2014-2016

Orange Bowl Committee | Miami, FL

Responsible for directing sales of $10-$15M, managing the day-to-day

operations of the Orange Bowl Committee’s (OBC) Ticket Sales & Service

department setting ticket pricing, managing ticket inventory, hiring staff,

developing and executing sales, service, and operations strategies for each of

the OBC’s ticketed events, highlighted by the sell out of the 2015-2016

College Football Playoff (CFP) Semi-Final Game.


• Led staff of 15 employees in exceeding organizational revenue goal by $1M

• Led patron relocation efforts in the $500M renovation of Hard Rock Stadium

• Reached a 93% renewal rate for 2016 Capital One Orange Bowl

• Assisted in securing a three year $100K+ ticket partnership deal with ESPN

• Increased patron database by 33% topping 65K subscriptions in two years


Manager, Ticket Sales & Services   2010-2014

Orange Bowl Committee | Miami, FL

Responsible for directing and managing the Orange Bowl Committee’s Inside

Sales efforts. Restructuring the Seasonal Sales Staff into a 100%

outbound Sales Development model resulting in a 32% increase in new

revenue and 29% increase in tickets sold from 2011-2014.


• As a selling manager secured $1.7M in new business over three years

• Helped set a Hard-Rock Stadium attendance record (80,120 fans)

• Directed Inside Sales team to a record $564K in new business in 2014

• Elevated 75% of Inside Sales Reps into full-time sports sales roles


Sales Consultant   2009-2010

Arizona Diamondbacks | Phoenix, AZ

Tasked with selling Season, Group, and Premium ticket packages for the

Arizona Diamondbacks. Leading an 18-person Inside Sales team in sold

revenue, individually contributing over $227K in department revenue over the

’09-’10 seasons.



Arizona State University

Bachelor of Science – Management (W.P. Carey School of Business)


• Archtics Ticketing System

• Paciolan (Spectra)

• MS Dynamics (CRM)

• MS Office

• Social Media Management

• Wordpress (CMS)

• Adobe Photoshop/Illustrator

• HTML (Basic)


Spanish (Conversational)


  • business development
  • customer service
  • Event Operations
  • event planning
  • Revenue Generation
  • sponsorship
  • strategic planning
  • ticket sales


Arizona State University

August 2004 - May 2007 Bachelor of Science