Description
Marketing Professional with Live Entertainment Experience Seeking Opportunities in Digital Marketing & Social Media, Publicity, Venue Operations, and/or Live Events
A native of Greenville, SC, I relocated to Nashville in December 2012. With a B.S. in Marketing and a minor in Spanish from Clemson University, I have taken courses in Accounting, Business Writing, Creative Writing, Economics, Entrepreneurship, International Marketing, Finance, Market Research, Statistics, and Spanish Writing for Business. I also studied abroad in Florence, Italy, in the Spring of 2011, where I studied Consumer Behavior, Entrepreneurship, Fashion Buying and Fashion Marketing.
A former AEG Live intern, I was immediately hired as a Marketing Assistant at AEG Live / TMG, where I started out processing invoices, ordering marketing materials and preparing day of show settlements. By the time I left the company in August 2014, I was managing six social media accounts for AEG Live / TMG and The Woods at Fontanel, marketing 1/3 of AEG’s shows, spearheading the company’s street team efforts, handling all publicity requests for a Pollstar Award-nominated venue, and helping to launch 3 national tours, in addition to the responsibilities listed above. To date, I have helped market over 250 events and worked two full seasons of summer shows. (For a complete list of events I have worked, see below.)
In the months since I left AEG Live / TMG, I have worked as an independent consultant at Kaleidoscope Media, where I conducted market research and publicity work for major clients such as AC Entertainment, The Bonnaroo Works Fund, Boot Barn, and juice.Nashville™. I also found temporary employment with Romeo Entertainment Group, a national full-service talent buying company, where I continued to gain experience as a Marketing & Talent Buying Coordinator servicing over 40 accounts for fairs and festivals across the U.S. Because I will be parting amicably with the company in February 2015, I find myself on the lookout for additional opportunities in Digital Marketing and Social Media, Publicity, Venue Operations, and/or Live Events.
I have always been passionate about EDM and would love to find a job that provides excitement and flexibility while at the same time delivering opportunities for growth and improvement. I have a diverse background in pretty much every aspect of live entertainment, from booking talent, promoting shows, and publicizing events to calculating expenses, selling merch, checking in VIPs, and maintaining artist guest lists on show day. I am willing to consider any and all opportunities, especially freelance/independent work and travel.
Events I have worked on include: Ellie Goulding, Mumford & Sons, Skrillex, Weezer, Lana del Rey, Imagine Dragons, Bon Jovi, OneRepublic, fun., Fall Out Boy, Life in Color 2013, Bruno Mars, Foster the People, Neon Trees, Tegan & Sara, KONGOS, The Neighbourhood, John Mayer, Katy Perry (4 dates), Hunter Hayes’ national tours 2013-2014 (60+ dates), Keith Urban, Young the Giant, Kacey Musgraves’ 2014 tour (~10 dates), Cher, Alabama Shakes, Sigur Ros, The Fray, Sara Bareilles, Boston, Willie Nelson, and many more!
Skills
- basic graphic and web design
- box office
- concert promotions
- day of show operations
- marketing
- publicity
- social media
- street team
- talent buying
- traditional and digital media buying
- venue management
Education
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Clemson University
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January 2010 - December 2012
B.S. in Marketing (Spanish Minor)
Studied abroad in Florence, Italy for 5 months
Experience
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Romeo Entertainment Group
- November 2014 - Present Coordinator, Marketing & Talent Buying
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Kaleidoscope Media
- September 2013 - November 2013 Independent Publicity & Event Consultant
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The Woods Amphitheater at Fontanel
- February 2013 - August 2014 Coordinator, Marketing & Publicity
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AEG Live / The Messina Group
- February 2013 - August 2014 Assistant, Marketing & Digital Media
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AEG Live / The Messina Group
- January 2012 - August 2012 Intern, Marketing