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Chris Lagana

  • Sales, Marketing and Business Development
  • Los Angeles, CA, United States
  • Updated 10 years ago

Description

Wantickets.com // Los Angeles, California  

October 2014 – Present

Sales and Account Manager  

  • Generated new business through market research and case studies
  • Developed affiliate program for food and beverage events    
  • Major Achievements:
  • Lead a partnership with Intelletix and ID&C creating an RFID/ wallet-less festival for The Taste of Atlanta
  • 30,000 + ticket purchasers (first U.S. food festival to do this)

  

The Grilled Cheese Truck // Los Angeles, California

January 2014 – October 2015

Booking and Sales Manager

  • Book, manage and promote 6 Trucks in Southern California
  • Generated new markets for sales by developed relationships with key social leaders in the community
  • Managed social media plateform (54,000 Facebook likes, 75,000 twitter followers)

41 Ocean Club  // Los Angeles, California

April 2013 – January 2014

Events Coordinator

  • Produced and coordinated a wide range of events, ranging from 30 to 1,000 attendees         
  • Planned and executed tailor-made events for individual and corporate clients         
  • Developed a sales and marketing plan to gain more presence and clientele in Los Angeles           
  • Negotiated contracts and banquet event orders with clients and vendors            
  • Activily maintained relationships with clients to ensure repeat events
  • Coordinated and booked talent and entertainment for events and buyouts 
  • Leveraged social media platforms to raise awareness events and partnership opportunities

Major Achievements:

  • Generated net sales of $350,000 from May 2013 to April 2014
  • Clients include: Universal Music, NBC, Lakeshore Entertainment, Snap Chat, Social Media Week, Cornerstone on Demand, United Talent Agency, Creative Artists Agency, Comedy Central, Wells Fargo,TBS, Netflix, Nike and Pandora Radio

David Myers Group // Los Angeles, California

August 2011 – April 2013    Events Coordinator

  • Coordinated multiple events , negotiated contracts and budgets
  • Developed direct marketing plans and promotions to increase sales
  • Managed inventory and developed a logging system for both onsite and off-site events  

Bouchon Bistro by Thomas Keller // Beverly Hills, California   

December 2009 – August 2010

  • Administrative and Event Assistant  

The Hartford Stage Company // Hartford Connecticut

September 2008 – August 2009

  • Box office and Sales Assistant (Patron’s Edge ticketing software)

Theatreworks // Hartford, Connecticut

April 2007 – September 2007

  • Marketing and Public Relations internship

Skills

  • customer service
  • event management and coordination
  • marketing
  • sales
  • social media

Education

University of Hartford

2008 BA

BA in Performing Arts Management

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