Description

 

LAUREN M PORTER

15353 Weddington St., Sherman Oaks, CA 91411 | C: (480) 980-8611 | laurenmporter@me.com

Summary

Personable Media and Event Coordinator successful at building strong professional relationships. Manages large
and complex projects while maintaining high team morale and energy. Devises innovative solutions to resolve
business and technology challenges.Brings strong work ethic and leadership skills to creative environments.

Experience

Lead Tutor/ Instructional Aide                                                                                         Jan 2013 to Dec 2014
America Reads/Teach For America – Tempe, AZ

Identified early signs of emotional, developmental and health problems in students and followed up with
parents.
Accepted coaching from fellow teachers and administrators and immediately incorporated feedback.
Taught students in various stages of cognitive, linguistic, social and emotional development.
Collaborated with other staff members to plan and schedule lessons promoting learning and student
engagement.

Public Relations & Communication Coordinator                                                               Jan 2012 to Nov 2014
Riot Hospitality Group – Tempe, AZ

Increased conversion rates by 45% through various contests and promotions.
Designed templates for the content management system to promote SEO and conversion best practices
and the efficient use of HTML tags.
Implemented and evolved high-impact strategies to target new business opportunities and new markets.
Managed all social media programs, including Internet forums, blogs, social networking applications and
message boards.

Summer Media and Event Coordinator                                                                            Apr 2011 to Aug 2013
Hotel del Coronado – Coronado, CA

Established and maintained cooperative relationships with representatives of community, consumer,
employee and public interest groups.
Planned and organized corporate media and other special events.
Conferred with production, graphic design and web-design personnel to coordinate production of
corporate communications materials.
Developed contingency plans and alternative solutions for all projects.

Promotions & Event Representative                                                                               May 2008 to Mar 2012
Steve Levine Entertainment – Scottsdale, AZ

Presented on current promotions to the public at events and tradeshows.
Assisted management with presentations for business reviews and communications meetings.
Planned strategic brand-building events to expand the product portfolio.
Developed and integrated market plans to efficiently position the company brand within targeted
markets.

Education

Bachelor of Arts, Education                                                                                                               May 2012
Arizona State University – Tempe, AZ, US
GPA: GPA: 3.98 Suma Cum Laude
GPA: 3.98

Masters of Education, Special Education                                                                                   December 2014
Arizona State University – Tempe, AZ
3.86 GPA

Highlights

Adobe InDesign                                                                                          Multi-media marketing
Microsoft Office Suite                                                       Deadline-driven
AdRelevance                                                                  Go-to-market strategy development
Hootsuite Certified                                                                        Cross-functional team leadership
Social media expert: Twitter, Facebook,                                                                Knowledge of market trends and dynamics
LinkedIn, Instagram, Word Press

Accomplishments

Simultaneously completed and met all deadlines for 26 large-scale successful projects.
Streamlined and improved marketing tactics, which reduced company costs by 40% and increased market
share by 25%.
Promoted to “Hotel Del Team Lead” after only three months of employment.
Collaborated with the city of Coronado & San Diego to ensure the delivery of efficient, high-quality
service during Comic Con.
Consistently recognized by management for providing superior customer service.
Planned and executed promotional events to market services to new clients.