Description
Douglas A. DiLillo
363 East Glengary Circle
Highland Heights, Ohio 44143
(440) 785-6156 dilillo@icloud.com
EDUCATION
The Ohio State University, Columbus, Ohio June, 2010
Bachelor of Arts in Communication Journalism with Minors in Marketing and Media
Saint Ignatius High School, Cleveland, Ohio June, 2005
WORK EXPERIENCE
New Horizons Learning Solutions Business Development Manager
Cleveland, Ohio (January 2015 – Present)
· Manage a client base of over 2500 current accounts using Microsoft Dynamics CRM
· Maintained and grew account relationships by offering a consultative approach to need based issues
· Planned and executed attendance for conferences and events within New Horizon’s business space
· Prospected and assign leads for qualification after events, programs and inbound traffic via website and social media
· Strategized and executed social media marketing plan to increase activity on Facebook, Twitter, Linkedin, Youtube
· Executed monthly email marketing campaigns for promotional, lifecycle and transactional emails, using Silverpop.
· Curated and planned content for blogs while utilizing key words specific to technology industry to optimize content
S&P Data LLC Marketing/Communications Associate
Cleveland, Ohio (January 2014 – January 2015)
· Marketed to potential Fortune 500 clients via Linkedin and other resources
· Generated social media and website content including brochures, company blog, white papers and external newsletter
· Stayed on top of key industry trends, competitive insights, emerging social media, and marketing techniques.
· Managed online social media day to day presence and engagement with clients and prospects
· Helped manage B2B client acquisition campaigns including Comcast, DIRECTV social media
Monarch Interiors Marketing/Communications Specialist Cleveland, Ohio (September 2009 – December 2013)
· Served as a first point of contact for clients and potential customers
· Wrote, edited and designed success stories, press releases, marketing/promotional pieces and monthly newsletter
· Assisted in creating, planning and designing new company website
· Started and managed social media presence on Facebook, Twitter, Youtube and Linkedin
· Assisted with advertising plan and marketing strategy to help grow business
· Organized and attended trade shows to further brand awareness, presence and foster new business opportunities
Ohio State University Advancement Development Student Employee
Columbus, Ohio (September 2006 – June 2010)
· Solicited funds from alumni in order to build development and advancement for the University
· Helped convince interested alumni into giving larger, more substantial gifts
· Sold nonparticipating alumni on the reasons why it is important to maintain a good alumni relationship
· Wrote and edited scripts to be used during contact process that helped show value of giving back
· Tracking, reporting and analyzing data via different platforms including Microsoft Excel
CERTIFICATIONS
Hubspot (February 2016) – Inbound Marketing Certification
Hootsuite (March 2016) – Social Media Marketing Certification
References available upon request
Education
-
The Ohio State University
- 2006-2-010 Journalism, Marketing and Media