Description

Auburn University, Class of 2019                                                                                                                                                     August 2015 – May 2019
B.A., College of Liberal Arts (Public Relations)

Minor, Business; Minor Candidate, French

EXPERIENCE

Auburn University Communications and Marketing Student Affairs                                                                                  January 2017 – Present

Communications and Marketing Coordinator

•       Create, write, and post 20+ weekly social media content for all platforms (combined pages have 15,000+ followers)

•       Record monthly analytics for each social media platform by creating editorials and entering data into Excel sheet

•       Write 8+ feature stories for Student Affairs website monthly and additional stories for bi-annual magazine

•       Brainstorm and execute seasonal campaigns on Auburn’s campus including holidays, campus events, and create a guiding mission and strategy statement for each department

•       Increased social media following by roughly 13% over a year period

•       Train and manage 3 interns brought on after my hiring

•       Created and aided in development with an informational video used by the institution

•       Create monthly newsletter for Student Affairs staff

•       Began at entry level intern position and was hired after intern period

The Coach Pat Dye Show & Crooked Oaks Hunting Lodge

Social Media Manager                                                                                                                                                                   August 2016- December 2016

•       Wrote and posted weekly social media content for all platforms accounts (combined Facebook pages have 9,000+ followers) with information on events happening at the Crooked Oaks Hunting Lodge

•       Attended and took detailed notes of weekly radio shows for record and social media content

•       Accompanied Coach to events and speaking engagements to scribe interviews and aid in message training

•       Assisted in the planning and management weddings and any other event taking place on the property including the Blue Jean Ball, which is a large fundraising event by Auburn University’s School of Nursing which is attended by many high-profile guests in the community such as Coach Pat Dye, Coach Bruce Pearl, and more depending on the year

 

COMMUNITY INVOLVEMENT

Social Sorority
                                                                                                                                                                                          August 2015 to Present

Delta Delta Delta Member

•       Assisted in raising $72,000 for St. Jude Children’s Research Hospital by involvement in events

•       Participation in weekly chapter events and supporting philanthropic events for our local and national beneficiaries

Public Relations Student Society of America                                                                                                                                   August 2017 to Present

Member

•       Attend weekly meetings

•       Further their knowledge through advice from professional practitioners, faculty and fellow students

Soccer Sweethearts
                                                                                                                                                                                 August 2015 to Present

Treasurer

•       Attend games and support Auburn Men’s Club Soccer Team

•       Collect dues and distribute money to appropriate recipients

French Club
                                                                                                                                                                                            August 2015 to Present

Member

•       Attend weekly meetings and view semester long French Film Series

Impact                                                                                                                                                                                                       August 2016 to Present

Volunteer

•       Weekly volunteer at the Lee County Humane Society

 

Skills: Proficient in MS; Word, PowerPoint, Excel, Outlook, AP Style, Social Media Development/Scheduling, Media Outreach, Strategic Research, Project Management, Public Speaking, Event Planning, Public Speaking, WordPress, and French Language Proficiency