Description

APRIL LI
13777 Lambertina PL, Rockville, MD 20850 
Mobile: (240)-731-4273 | Email: april.yijen.li@gmail.com

 

Education

Fashion Institute of Technology, New York, NY
Bachelor of Science International Trade & Marketing,  May 2015
Associate of Science Merchandising & Management                                                                                                                 Minor in Asian Studies

 

professional experience
 

Washington Revels
Silver Spring, MD
Event Planning Intern, Feb 2015-Now

•          Research & compilation of vendors, crafters, local food tastings, and demos data of upcoming activities

•          Maintaining online company presence, branding logo images, press kit management

Singing Hearts Theatre
Shanghai, CH          
Intern, July 2013

• Taught and led workshops to provide make-up inspirations, designs, and ideas for performance aesthetics.
• Created marketing campaign including video and print advertisements for missions, opportunities, and insights on projects.
 

Era Ogilvy Public Relations
Taipei, TW
Intern, June 2013

• Crafted project proposal, media angles, and presentation for McDonalds in products and promotions; helped advise McDonalds’ with its product and event approach.
• Analyzed client such as Timberland, Eva Air Airline, and Heineken Beer to develop marketing guidelines
• Planned for client events, fundraisers, and workshops to work out the needs of space for attendees, convenient locations, and most budget-conscious choices.
• Deliver product presentation for McDonalds’ press conference to benefit reporters’ need of material and source for news releases.

AsianinNY Fashion Shows
New York, NY
Volunteer, February 11, 2012 – September 22, 2012

• Coordinated and led logistics of presentation
• Marketed merchandise, social awareness, and social benefits of the organization
 

Awards

YoungArts National Foundation For Advancement In The Arts Scholarship Program        January 2011

   •  Honorable Mention for Cinematography Arts & Film