Description

LIONEL M. HILL
1451 Exposition Blvd. Los Angeles, California 90018
213.908.9976 ▪ lionelhill83@gmail.com

Objective

Finding a position that makes use of my marketing, organizing, coordinating, and curation skills.
Skills

Live event coordination
Artist tour coordination
International networking
Event production and curation
Team building
Content writing
Mass marketing
Experience
SUBMISSION AGENCY, Booking Agent Los Angeles, CA (January 2015 – September 2015)
Finding and securing live event by bookings for underground music artists and DJ’s
Coordinating with artist management
Planning and routing artist tour dates around the United States

MASS LOS ANGELES, Creative Director Los Angeles, CA (October 2013 -December 2015)
Curated a series of 30 live events
Managed all live event promotions, both in social media and street marketing
Assisting artists on day of show
Securing investments and sponsorships for live events
Working closely with labels such as Hyperdub, Teklife, Deep Medi, Hemlock, and more to perfect event imaging and aesthetics

PLAYTIKA SANTA MONICA, Marketing Associate Santa Monica, CA (March 2012 – August 2014)
Assisting Marketing team in assuring the quality of all marketing features in two top-ranked social casino apps
Analyzing competitor games
Analyzing ad network data to determine most effective user acquisition methods
Working with development team to strengthen the functionality of in-game marketing features

STRONG & TOUGH AUDIO, Lead Event Coordinator Los Angeles, CA (February 2012 – April 2014)
Event promotion
Viral & street marketing
Artist relations
A&R duties and release curation

POOR KIDS RADIO, Producer/Digital Marketing Coordinator Los Angeles, CA (October 2009 – April 2012)
Booking guests and writing interview questions
Assisting with all technical aspects of running a streaming web show (video and audio)
Generating content and traffic for Facebook and Twitter
Shooting and editing viral videos used for generating traffic

THESNAGWIRE.COM, Blogger/Digital Marketer Los Angeles, CA (April 2007- April 2008)
Executed several online marketing campaigns for brands like Motorola and EAS Myoplex
Wrote music and sports content for TheSnagWire.com
Promoted each article in all existing forms of social media, such as Reddit and MySpace
Had articles linked by Sports Illustrated, Gorilla Mask, and other major websites

DWELL RECORDS, Intern Los Angeles, CA (May 2006 – November 2006)
Assisted CMH Records in re-launching their metal music imprint, Dwell Records
Curated a metal music compilation from music in Dwell’s back catalogue
Oversaw the remastering and re-release of two classic Dwell releases
Determined the proper use of each release’s marketing budget

References

Scott Jablow – Marketing Director – Playtika Santa Monica – (901) 628-5227
Chris Lopez – Project Manager – Strong & Tough Audio – (323) 600-3739
Nicole Cacciavillano – Lead Agent – Submission Agency – (303) 901-4047
Zachary Mellion – Client – Submission Agency – (323) 428-4044

Skills

  • booking
  • Curating
  • events
  • marketing
  • promotion