Description
RICHARD SAXE COULSON
27 Corbin Ave
Jersey City, NJ 07306
Cell: 646-270-6177
E-Mail: rscoulson@enrootpr.com
www.linkedin.com/in/saxecoulson
www.facebook.com/saxecoulson
www.twitter.com/saxecoulson
Professional Summary
Personable Public Relations Specialist who works tirelessly at building effective relationships with clients, agencies, media professionals, and staff members. Maintains a sense of humor under pressure while meeting tight deadlines.
Skills
Media relations
Event planning
Social Media Expert
Meticulous editor
Personable and friendly
Strong written and verbal communication skills
Analytical
Well-Organized
Work History
November 2013 to Current
Data Transmission New York City, NY
US Editor
Wrote and edited over 25 articles within time of employment thus far.
Managed a team of over 25 writers, marketing and social media personnel, and sales representatives.
October 2013 to Current
Enroot PR & Marketing New York City, NY
President
Created detailed and quality PR and Marketing campaigns to gain traction in the
highly competitive and overwhelming scene of House and Techno for over 20 artists and record labels.
Maintained and established media relations with influential publications and streams to maintain and increase brand awareness.
Built stories and critical acclaim via social media and word of mouth advertising and marketing.
January 2011 to Current
Biohazard Promotions New York, NY
Corporate Executive Officer
Managed promotions for over 1000 and assisted in the planning and execution of over 80 events since company has been in operation.
Conducted market analysis and monitored competitors.
Designed and implemented strategic business plan objectives.
Consulted with advertising sources to arrange promotional campaigns in all types of media.
Managed all internal, external and crisis communications.
Wrote and edited articles, web content, advertising copy, periodicals and publications for internal and external audiences. Developed innovative marketing and PR strategies.
September 2012 to November 2014
Zenbi Recordings Washington, DC
Press Relations
Wrote press materials and made presentations to media representatives.
Collaborated with media to increase company and product coverage and promote the company brand.
Developed innovative marketing and PR strategies.
February 2012 to July 2013
Sullivan Room New York City, NY
Marketing and Public Relations Representative
Conducted market analysis and monitored competitive activity.
Wrote press materials, made presentations to media and promotions representatives, posted in highly trafficked forums, websites, and social media; increased awareness by 20%.
Attended 50 events each year to preserve relations with industry professionals and raised brand awareness through innovative marketing and PR strategies.
December 2007 to August 2010
Laserserv Inc Richmond, Va
Inside Sales Representative
Generated my own leads and quotes and saw sale through to full close generating over 500 new customers within time of employment.
Increased revenues of company by 30% while driving customers away from strong competitors.
April 2007 to August 2007
Ribbons & Rolls Richmond, Va
Inside Sales Representative
Generated my own leads and gained over 50 new customers within first month of employment.
November 2006 to April 2007
97.3 WRIR Richmond, VA
Advertising Sales
Generated my own leads and established 25 new underwriting spots during time period with company.
Education
2006 James Madison University Harrisonburg, VA
Bachelor of Science Communications and Media Studies
3.2 GPA
Skills
- event planning
- marketing
- writing
Education
-
James Madison University
- September 2002 / May 2006 Public Relations