Description
1303 Liliha Street #207, Honoulu, Hawaii 96817 ·(323) 496-1322·(Aikensjrt@gmail.com)
TERRANCE AIKENS JR.
Objective
As an Marketing Assistant using my communication skills to effectively correlate and distribute important information in a timely manner to market, captivate, and promote branding increasing partnerships and growth utilizing high energy creating an image that is strategic and significant.
Experience
02/2015 – Present
02/2015 – Present
Honolulu Star-Advertiser (OPI)
Oahu Media Group (OMG)
Honolulu, Hawaii
Honolulu, Hawaii
Digital Sales Executive/Marketing Assistant/ OMG Coordinator
§ Online digital sales for (OPI) various website’s including the re-launch of the “NEW Hawaii.com, driving creative digital media on multiple online publication platforms.
§ Generating media sales revenue, new partnerships, OMG coordinator.
§ Assist with the development of online traffic; build connections with new partners, research management and analysis, while creating a new brand with a creative direction and promotion.
09/2012 – 01/2014
Clear Channel “KSSK” Radio Hawaii
Honolulu, Hawaii
Promotions & Marketing Assistant/P&P Show Assistant
§ Pre-write scripts for the Perry & Price show, including all office duties, assisting Sweetie Paccaro, Michael Perry, and Larry Price in any needs. D&B Tuesday Events & planning, email clients to set up concerts/events, help marketing team with client promotions/product sales.
§ Worked along with Sales team helping gain clients/ sale radio ads. Contact clients, market products, promote products.
§ Street Team helps set up events, check in guest, take tickets, distribute flyers and other information, accommodate guest with food, drinks.
01/2013-05/2014
Ronald McDonald House Charities/ Mary Kay Marketing 13-14
Honolulu, Hawaii
Marketing/ PR Assistant
§ S.O.A.P COM PR Firm tasked to create a new Media Plan/PR plan for RMHC. Researched, conducted meetings, created a new mock website, introduced video components for their plan.
§ Presented new marketing Media Plan to RMHC board for approval, Runner up.
§ Created a new marketing plan for Mary Kay Cosmetics. Used a new format to announce new products and market them to a younger generation of Gen-Y. Also complied video archives and created a media plan to help with the direction of the marketing components.
01/2011-05/2014
Nissan 11-12/Glidden 12-13 Marketing/Sales
Honolulu, Hawaii
Marketing/ Sales Assistant
§ Tasked to create a new marketing/sales pitch for Nissan’s truck to be released in 2013. Duties included marketing the vehicle, increasing clients/partnerships, and building brand awareness.
§ Tasked to create a new sales pitch for Glidden paint, brand awareness in secondary stores, marketing plan for Wal-Mart/home-depot paint centers.
§ For both campaigns, included: sales/marketing pitches, data analysis, observation, product placement, website rebuilding, consumer research/data/survey, group presentations, and client pitches.
Education
Aug. 2006-May. 2010
July 2010- May 2014
Westchester Senior High School
Chaminade University of Honolulu
Los Angeles, California
Honolulu, Hawaii
High School Diploma/B.A in Communications
§ Hogan Entrepreneur graduate, Outstanding student for 2012 Marketing Nissan Campaign, Teamwork Award for 2013 Glidden Paint Campaign, Teamwork Award for 2014 Mary Kay Marketing campaign, CUH Call-center participant
§ CUH Student Ambassador, CUH Student representative, RMHC Hawaii 2013 PR plan participant.
§ Sales experience: KSSK Hawaii, Glidden, Nissan, Radio CUH, Illegal Dream LLC, DreEmpire
§ Marketing experience: Mary Kay, Illegal Dream LLC, RMCH, LAWeekly, OurWeekly News
§ Co-founder of PT Productionz and Triad Productionz, Promotions for “Illegal Dream LLC”
Skills
– 5 years experience Marketing/Sales/Promotions – 4 years experience Video Production
– Adobe Photoshop, InDesign, Final Cut Pro/Final Cut X -4 Newsroom experience
– Avid, Microsoft Office/Suite, Excel, PowerPoint – 2 year experience Public Relations
References
References are available on request.
Skills
- Creative Design
- education
- Marketing/Promotions
- PR
- sales
- Strategic Marketing and Relations
- video production
Education
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Chaminade University of Honolulu
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June 2010-May 2014
BA in Mass Communications
Graduated with a BA in Communications with Emphasis in Broadcast and Marketing
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Westchester Senior High-School (Los Angeles, CA)
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September 2006 - June 2010
High-School Diploma
Graduated with High Honors (Class of 2010)
Awarded High-School Diploma
Experience
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Radio CUH
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October 2011 - June 2015
Resident Air Talent
Resident Air-Talent/ Ran weekly broadcast radio shows prime time drive 12 noon- 6pm.
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ASASH (After-School All-Stars Hawaii)
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September 2013 - December 2014
Radio Disc Jockey Instructor
School Instructor for a Radio Disc Jockey After-school course for Middle and High School Students in Honolulu. Created a Radio/Music Instruction course program. Adapted curriculum for students to incorporate the sounds and definition of music breakdown and furthermore understanding of music technology. Created Music showcase program for young aspiring Deejays and radio disc jockeys.
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KRPR Pinoy Power
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September 2013 - November 2014
Air Talent
Radio Air-Talent for evening segment with “UP-All-Night-Crew” for KRPR Pinoy Power radio station in Honolulu, Hawaii. This segment run time was from 3:30 pm to 6:30 pm. In charge of co-hosting radio show with (2) other air talents for the segmented time allowed.
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Honolulu Star-Advertiser
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Feb. 2014 - Presently Employed
Digital Sales and Marketing Executive
As a digital sales and marketing Exe., in charge of maintaining digital sales for all online media within OPI (Oahu Publications Inc.) Most importantly Hawaii.com. Marketing revolves around all House marketing jobs, including promotions and PR.
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Oahu Media Group( OMG ) - Honolulu Star-Advertiser
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Feb. 2015 - Presently Employed
Marketing/ Account Coordinator
As a Marketing/ account coordinator, duties include all marketing and promotional task for OMG. OMG is an advertising agency in charge of brand marketing, consultation, media strategy, PR, promotions & events, creative design and production along with research management and analysis.
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IHEART MEDIA KSSK Radio-Honolulu, Hawaii
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May 2012- May 2014
Promotions Assistant
As a Promotional Assistant duties included assisting the marketing and promotional team with all in House task. Coordination of shows and events, creating marketing strategies for clients( music artists/comedians/entertainment individuals,) script writing for events. Other task such as street team, digital marketing, and creative design for concerts and other multi-venue events.