Description

Trevor Allan Campbell

206 E Cairo Dr.

Tempe, AZ 8282

208.850.6721

Trevor11campbell@gmail.com

Education

Boise State University- Boise, ID// 2007-2012

·       Graduated with B.A. in Mass Communication

·       Relevant Courses: Marketing, Advertising, Propaganda, Event Planning, Public Campaigns, Public Speaking, Public Relations Writing, Account Management

Work Experience

Uber- Marketing and Event Operations Manager AZ, NM, NV                                            May 2015- Present

l  Project managed Phoenix Open ’16, College Football Championship, Life is Beautiful, Route 91

l  Increased demand across all venues/events by 64.5% through strategic logistical/market planning

l  Created 88 new demand partnerships across on-premise networks (hotel, bar, casino) events, and university establishments

l  Created and developed comprehensive sales analysis reports, event recaps, ROI reports, best practices, and wins/loses

Oakley- Field Marketing Rep AZ, NM, LV                                                               May 2013-May 2015

l  Maintained 180+ key accounts in desert region and grew sales by 27.5% YoY

l  Managed distributor to 45 big box accounts with desert region to hit KPIs

l  Provided oversight to local sales force to ensure program implementation and sales execution

l  Managed Spring Training marketing tour across all AZ/FL 25 ball parks

l  Opened 25+ Oakley exclusive accounts across desert region

l  Developed strategic plans for 60 events across the WC/Desert Region, supported 5 events globally

l  Worked with local influencers/accounts and leveraged market knowledge to keep brand relevant in market

l  Managed event budgets and trained a variety of event staff

Red Bull North America- Student Brand Manager/ Logistics Coordinator                             May 2008- May 2013

l  On-premise implementation of brand practices through staff/server trainings

l  Successfully executed and over delivered on back bar merchandising and menu placements goals

l  Worked with on-premise account managers to identify specific strategies to increase sell-through and generate revenue with our product portfolio

l  Integrated Red Bull’s brand values into Boise State’s campus living, lifestyle, and culture

l  Marketed and coordinated branded events, athlete activations, and ensured premium brand exposure with account clients and satisfactory relationships

l  Assisted with on/off-premise Digital marketing, promotions, sales, and looked for new opportunities to grow clientele. Grew brand name and created client account strategies for specific national and regional events

l  Met deadlines, responsible for weekly detailed reports on activity within campus, managed social media/social media strategies for Northwest

 

Achievements in Leadership

l  Elected to Uber Event Operations Strike team within 5 months at Uber

l  Voted Oakley top FMR in U.S. in 2014

l  One of 16 Brand Managers out of the nation picked for SBM Cabal Committee